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This site has the following in the homepage, "WOD, Daily News, Events, etc." Our analyzers noticed that the web page also stated " The magic happens the moment you walk through the door and high five your coach." The Website also stated " CrossFit is commonly referred to as the Sport of Fitness. Our trainers are coaches and our members are part of a community. Even if youve never exercised before, you can do CrossFit! Visiting from out of town? NEW CROSSFIT KIDS PROGRAM. Ready to get started? Want to try a class? Let us know and well get you all set up! Is it for me? CrossFit is for every one!." The website's header had crossfit as the most important keyword. It was followed by crossfit sandbox, gym, and workout which isn't as highly ranked as crossfit. The next words the site uses is wod. muscle was also included and might not be understood by search parsers.